Once again, your internet connection’s broadband speed will determine how fast these photos load. The 1890s was a very interesting time in advertising and, with the boom in bicycle manufacture and sales, there was plenty of money to spend on glorious posters and advertisements, particularly in America. By 1900 the bicycle boom was over in the USA, but advertising was still dominant, this time because of a more competitive market.
American ads of the period had a unique style, with catchy marketing ideas. By now, the British cycle manufacturers had obviously observed the brash American sales techniques; as well as the artistic French poster designs.
But British bicycles sales were, in this period, decidedly upmarket, and that meant a more conservative ‘gentlemanly’ approach. What we do see between 1900 and 1920, however, is British bicycle advertising directed toward women. In this era in Great Britain, for the first time, the bicycle allowed women a freedom of movement previously denied. One of my favourite British adverts of this period is the 1905 Royal Enfield ‘Made Like a Gun’ advert pictured below:
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1900 Chaine Simpson
L.B. Spoke, 25 Boulevard Haussmann
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1900 Clement
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1901 Racycle Bearings, Michigan, USA
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1901 Columbia
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1901 Dixons
Joseph Dixon Crucible Co, Jersey City, N.J
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1901 Monarch Barnes
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1901 Pierce
Geo N. Pierce Co
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1901 Premier Cycle Co Ltd, Coventry
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1901 Rambler
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1901 Spalding
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1901 Stearns
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1902 Racycle
Miami Cycle & Mfg Co, Middletown, Ohio
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1903 Rudge
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1903 Newton
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1904 Gladiator
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1904 Pope
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1906 New Departure Coaster Brake
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1907 Matador
R.S Stokvis & Zonen, Rotterdam, Holland
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1908 Raleigh
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1908 Hobart
Hobart Bird & Co Ltd, Coventry
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1908 Rover
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1908 Triumph
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1908 Mead
Mead Cycle Co. 11 Paradise St, Liverpool
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1908 A.R. Macbeth Ltd
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1910 The Perfect
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1911 Mead
Mead Cycle Co, Dept B-161, Chicago
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1911 Fairy
The Worthington Co, 494 Center St, Elyria, Ohio
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1911 Michelin
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1912 H. Fitzpatrick, Burnley
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1912 Virginia
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1913 Rodess Automatic Inflator
A.R. Atkey & Co. Ltd, Trent St. Nottingham
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1913 Opel
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1913 Gloria Cycle Co Ltd, Coventry
(a subsidiary of Triumph)
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1913 Humber
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1913 Humber
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1913 J.E.S Auxilliary Motor Set
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1913 Raleigh
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1913 Royal Enfield:
The Enfield Cycle Co Ltd Redditch factory
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1913 Royal Enfield
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1913 Triumph Cycle Co Ltd, Coventry
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1913 Hardware Age
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1914 BSA
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1914 Whiteley’s Kildare Club Cycles
Wm Whiteley Ltd, Queen’s Rd, London, W
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1914 Gamages Popular Cycle
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1914 Triumph
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1914 J.P Honesty Cycle Model de Luxe
John Piggott Ltd, Cheapside, London
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1914 Singer Tourist Model
Singer & Co (1909) Ltd, Coventry
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1914: Voltalite
Brown Brothers Ltd, Great Eastern St, London
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1914 Autocrat Electric Cycle Lamp
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1914 Royal Enfield
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1914 Royal Enfield
– ‘A Boon to the Brain Worker’
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1915 Mead Ranger
Mead Cycle Co, Dept L-25, Chicago, Ill
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1916 Palmer Tyres
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1916 Columbus Automobile Show
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1916 Raleigh
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1916 Raleigh
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1916 Gamages
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1917 Royal Enfield
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1917 Ivanhoe
F.E. Higgins, corner Academy & Queen Streets
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1917 Goodyear
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1917 Miami-Made
Miami Cycle Mfg Co
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1918 Arrow Cycle Co
19th St & California Ave, Chicago, Ill
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1918 Pye-Musselman Cord Tyres
Indiana Rubber & Insulated Wire Co, 1003 Pye St, Jonesboro, Indiana
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1918 Raleigh All-Steel Bicycle
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1918 Premier
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1919 Alternacycle
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1919 Centaur
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1919 Premier
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1919 Royal Ruby
The Ruby Cycle Co, Cannel St, Ancoats, Manchester
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1919 Simplex
The Patrick Engineering Co Ltd, Birmingham
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1919 J.B Brooks & Co Ltd, Birmingham:
‘This Shocking Little Road’
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1919 Royal Enfield
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1919 Brown Brothers
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1919 BSA
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1919 Humber Ltd, Coventry
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1919 Premier Ltd, Coventry
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1919 Twinko Non-Abrasive Hand-Cleaner
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1919 Harley Davidson
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1919 Raleigh
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1910s
Gamage Popular Cycles
A.W. Gamage Ltd, Holborn, London E.C.
Griffon
Peugeot
Diort
Steyr, Austria
Alcyon
Raleigh Playing Card
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